Cornflower Blue Sapphire

An Attractive Cabouchon Sapphire

Brilliance
The brilliance of a stone can be almost as important as its actually hue. A stone which is relatively free of inclusions will transmit more light, and therefore appear more brilliant. Attention to detail when cutting the stone can help the brilliance of any gemstone. It is well known that accurate proportions are important for diamonds, but less well know that it is also important for coloured stones also.

Personal Preference
Whatever colour happens to be the most popular or most expensive, does not alter our general advice to select gemstones which appeal to you personally. If the sapphire you like best is only half the price of another, trust your own judgment, go for the stone you prefer.

Love or Money
Of course, most of the time you will find that you like the most expensive stones best, in which case you may need to balance your budget against your emotions, but because jewellery is an infrequent purchase, we believe it is better to err on the generous side. Out of two stones competing for your attention, you will almost always feel happier in the long term when you buy the one you like best, even if initially there is a little anxiety or pain about parting with the cash!

Sapphire